Yu launches smartphone Yuphoria priced at Rs. 6,999

news feed : The Hindu business line

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Smartphones maker Yu on Tuesday launched its new smartphone Yuphoria priced at ₹6,999, which will be available exclusively through the online market place amazon.in.

The handset is powered by Cyanogen operating system 12 (Android Lollipop 5.0.2) with five-inch screen and is equipped with a 64-bit Qualcomm Snapdragon, 1.2 GHz quad core processor, 2GB RAM, and 16GB ROM.

It has 8MP rear camera with flash and a 5MP front camera.

Along with the smartphone, the company also unveiled two smart devices – YuFit and HealthYu – priced at ₹999 and ₹4,999 respectively. Both will be available from June through the official websitewww.yuplaygod.com, the company said.

‘HealthYu’ is a pocket-sized device that offers critical medical checkups, making the device one’s personal medical assistant.

Similarly, ‘YuFit’ is a specially designed fitness companion that works exclusively with HealthyfiMe, epitomising the smart integration of accessories and app to track the food records of users and help them stay fit.

The launch of the connected smart health accessories are aimed at encouraging users to make a shift toward a healthier and more fulfilling lifestyle, the company said.

“With Yuphoria, we are breaking the flagship myth and introducing our first smartphone that has been designed and assembled in India. HealthYu and YuFit is a step towards our vision of introducing a connected devices ecosystem. These intelligent devices will really matter in the category,” Rahul Sharma, Founder Yu, said.